How to use Twitter to grow your business

Twitter is one of the most popular social media platforms for businesses because it enables them to focus on public conversation and exposure. Businesses use Twitter to engage their customers and update them on various business activities and news. Follow these tips on how to make the most out of Twitter for your business. Build […]

5 Ways you can benefit from business dashboards

Data dashboards have become increasingly popular for businesses over the past few years. They are a great data visualization tool that gives you an overview of your business at a glance. Dashboards can cater to a wide variety of users, from marketing staff to project managers. Let’s take a look at how dashboards can support […]

Boosting SMB marketing with automation

Small business marketing has often been a difficult endeavor for small business owners. Marketing involves a great deal of time and effort, and can require a significant financial investment. Previously, only large corporations could afford marketing automation, but that’s no longer the case. Read the five most profitable benefits of this new IT innovation here. […]

Which social media platform fits your SMB?

There are no one-size-fits-all options when it comes to the right social media platform for your small- or medium-sized business. Facebook might be the biggest name in social media networks, but there are trendier platforms like Instagram and Twitter that millennial customers usually prefer. Different platforms attract and cater to different people, and it’s essential […]

Is CRM software essential to your business?

The right technology investment can lead to business success. With customer relationship management (CRM) software at the helm of your sales and marketing efforts, you can nurture long-lasting business relationships and improve your bottom line. If you need more convincing, we’ve compiled five more reasons why your business needs CRM. Grows with your business The […]

More teens leaving Facebook for other sites

More teenagers are leaving Facebook for other online platforms that feature images or videos and give them more control over who can be their friends. Based on a new Pew Research Center survey, only 51% of US teens are using Facebook. By contrast, 69% of US teens were reported to be using Snapchat, 72% Instagram, […]

Inclusions of Google’s New Chrome Updates

Business owners must stay current with never-ending Google updates to keep their clients happy. For the month of February, Google heard users’ demands and decided to include three new features to Chrome to address users’ problems with ads. Ad Blocking Android users will be pleased to hear that the newly updated Google Chrome comes with […]

Social media helps improve content

To truly understand their customers’ purchasing habits, all content marketers have to do is follow the clues left on social media platforms. By doing this, they can send the right content to the right audience and increase conversions and sales. Here’s what you need to know to utilize social media to your business’s advantage. Identify […]