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VoIP phishing: how scammers do it

Although many companies still use traditional phones, an increasing number rely on VoIP’s (Voice over Internet Protocol) multi-functionality, which allows employees to make voice calls, conduct video-conferences, and chat. Although many scammers send fraudulent emails to extort money or steal data from businesses, new ‘vishing’ campaigns are proving to be a more efficient way to scam.

6 CRM best practices you need to know

Most companies have customer relationship management (CRM) software to help them keep track of contact information and purchase history. But having a large database is worthless if you’re not using it to build long-lasting relationships. To keep existing clients coming back and bring new ones in, follow these CRM best practices.