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Social media helps improve content

To truly understand their customers’ purchasing habits, all content marketers have to do is follow the clues left on social media platforms. By doing this, they can send the right content to the right audience and increase conversions and sales. Here’s what you need to know to utilize social media to your business’s advantage.

Tips and tricks for avoiding IoT threats

Internet of Things (IoT) devices have become more popular with businesses in recent years. This is largely because they can keep track of large amounts of information, analyze data patterns, and streamline business processes. But as you introduce more internet-connected devices into the office space, you may be exposing your business to attacks.

Comparing Hangouts and Skype

Google and Microsoft have made huge strides with their communication solutions, Hangouts Meet and Skype for Business. Both products offer text, voice, and video chat, but each has unique features suited for specific businesses. To help you make a decision about which solution to install, we compare Hangouts Meet and Skype for Business features so you can see how they stack up against each other.

Workplace Analytics measures productivity

Microsoft’s MyAnalytics was designed for employees to monitor their individual performance. An updated version, Workplace Analytics, is a significant upgrade because it can be accessed by managers. It not only provides managers with insight into an individual employee’s performance, but it also helps them plan and create strategies around increasing productivity and improving employee output and engagement.